NEWS

AKOS joined the Federation of Creative Industries

AKOS has joined the Federation of Creative Industries (FCI). Membership in the Federation will expand AKOS's expertise, which promotes the development of public relations as a creative industry.

The Association of Professional Participants in the Creative Economy, the Federation of Creative Industries (FCI), is an association of leading professional organizations, creative unions, and companies in the creative sector of the economy. The FCI is engaged in dialogue with the government, which has established creative industries as a priority for industrial and economic policy, and provides systemic support to all market participants shaping the development of creative industries at the federal and regional levels.

"AKOS unites leading communications agencies that have officially been operating within the creative industries since 2025. Our goal is to help all industry professionals better navigate the substantive, regulatory, and economic context of the creative economy and develop in response to new opportunities and support measures," said Andrey Lapshov, Chairman of AKOS and President of the Insiders Consulting Group. "AKOS's accession to the FCI is a logical step that accelerates the process of public relations' self-identification as a creative industry. We thank our colleagues for their trust and are confident that our work on this platform, in alliance with other creative communications industries, will be effective. We invite all interested experts to dialogue and collaboration."

Among the AKOS's priority initiatives as a member of the FCI are the inventory of measures to support public relations market participants as a creative industry, the development of methodological recommendations and clarifications, participation in the development and promotion of standards in the creative industries, and the establishment of a Working Group on Public Relations in the Context of Cross-Industry Issues within the FCI. A separate track is thematic discussion panels, which will be integrated into the agenda of AKOS and its expert platforms, in particular, into the program of the Second AKOS International Forum "Strategic Communications. Ideas & Insights," which will be held in Moscow in 2026.

"Promoting the sector through media is crucial to the development of creative industries today. With the AKOS community joining the FCI, I'm confident we'll be able to strengthen our expertise and activities in this area. We're proud of our members, as they represent the best specialists and industry associations in their fields. Now, we're also expanding our reach into public relations," said Igor M. Namakonov, CEO of the FCI.